Bridging the Disconnects
by Charles Bernard
One of the most challenging issues facing sales teams today is integrating internal commucation platforms and product messaging. What happens when the CEO envisions a path that her salespeople don’t follow? What happens when your Sales Manager is unable to get his team to sell the way they are supposed to? What results are produced when the salesperson is not aligned with what the prospect needs?
Micromanagement vs. Babysitting
by Charles Bernard
I was fortunate enough to be the keynote speaker at The New York Staffing Association’s “Super Seminar Day” on Tuesday. The event was held at the prestigious New York Bar Association. Right after giving my speech I was asked to facilitate a roundtable discussion with some of the members of the audience. The topic of the discussion was, of course, on sales.



