Bridging the Disconnects
by Charles Bernard
One of the most challenging issues facing sales teams today is integrating internal commucation platforms and product messaging. What happens when the CEO envisions a path that your salespeople don’t follow? What happens when your Sales Manager is unable to get his team to sell the way they are supposed to? What results are produced when the salesperson is not aligned with what the prospect needs?
Read PDFTaking Out the Trash: Getting Rid of Toxic Customers
by Deborah Frederick
Wouldn’t it be nice if every customer were ‘The One.’ You know, the one who seamlessly meshes with your team and fits your culture to a T. The one who totally buys into your process or product and raves about it at every opportunity. The one who always pays on time, communicates effectively, and truly seems to love doing business with you. Unfortunately, ‘The One’ isn’t going to come around every day for most businesses. Most customers could be honestly described as good at best with a few outliers who verge on perfect.
And then there are the others – those who cause dread when they call, evoke chaos and headaches with their constant demands, while generally making you wish they just weren’t yours to deal with. But now for the good news – those types of customers don’t have to stay. Here are a few articles that discuss the ways and means as well as reasons to fire those customers who are more trouble than they are worth.
