Bridging the Disconnects
by Charles Bernard
One of the most challenging issues facing sales teams today is integrating internal commucation platforms and product messaging. What happens when the CEO envisions a path that her salespeople don’t follow? What happens when your Sales Manager is unable to get his team to sell the way they are supposed to? What results are produced when the salesperson is not aligned with what the prospect needs?
The Lead Isn't Weak, You Are!
by David Matos
You have to love technology! I have my CRM synced to my I-Phone so every time a new lead comes in I receive an alert. This allows me to check in with my team and ensure each request is followed up on in a timely manner. What a great way to stay on top of things!
One morning I awoke to a strange sound that can only be described as my phone having a seizure. In a panic, I lunged across my nightstand to discover there were 400 leads freshly delivered to our CRM. I knew immediately that these were from a recent event my company sponsored. You know, the “weak” leads.